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| Semester 1 | |||||||||||
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| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
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| BEM1001 | Fundamentals of Management | 5 ECTS   |   |   | |||||||
| BEM2101 | Innovation,Technology and People at Work | 5 ECTS   |   |   | |||||||
| MRK1100 | Introduction to Marketing Concepts | 5 ECTS   |   |   | |||||||
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| Semester 2 | |||||||||||
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| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
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| BEM1002 | Strategy and Processes in Organisations | 5 ECTS   |   |   | |||||||
| BEM1003 | The Dynamics of Enterprise Evolution | 5 ECTS   |   |   | |||||||
| MRK1101 | Consumer Behaviour | 5 ECTS   |   |   | |||||||
| MRK1210 | Digital Marketing: Principles and Strategies | 5 ECTS   |   |   | |||||||
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| Summer Semester | |||||||||||
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| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
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| BEM2102 | Financial Intelligence | 5 ECTS   |   |   | |||||||
| MRK2314 | Sales Force Management | 5 ECTS   |   |   | |||||||
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| Semester 1 | |||||||||||
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| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
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| BEM2001 | Geopolitical and Economic Contexts of Contemporary Organisations | 5 ECTS   |   |   | |||||||
| BEM2103 | Corporate Governance, Society and Ethics | 5 ECTS   |   |   | |||||||
| MRK2315 | Marketing Strategy | 5 ECTS   |   |   | |||||||
| MRK2316 | Research Techniques | 5 ECTS   |   |   | |||||||
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| Semester 2 | |||||||||||
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| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
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| BEM2002 | Contemporary Managerial Skills | 5 ECTS   |   |   | |||||||
| MRK2702 | Digital Marketing Design, Promotion and Advertising | 5 ECTS   |   |   | |||||||
| MRK2802 | Negotiation Skills for Sales and Marketing | 5 ECTS   |   |   | |||||||
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| Summer Semester | |||||||||||
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| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
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| MRK2601* | Research Project | 10 ECTS   |   |   | |||||||
| * Lectures for MRK2601 will commence in Semester 2.   | |||||||||||
This programme of study is governed by the General Regulations for University Undergraduate Awards, 2019 and by the Bye-Laws for the award of Higher Diploma in Organisational and Business Leadership under the auspices of the Faculty of Economics, Management and Accountancy.